Franchise Lead - Oncology

Overview

About AstraZeneca

AstraZeneca is a global, innovation-driven biopharmaceutical company focused on the discovery, development and commercialisation of prescription medicines for some of the world's most serious diseases. At AstraZeneca Malaysia, our ambition is to transform the lives of Malaysian patients by helping ensure access to life-changing medicines across our priority therapy areas.

About the Oncology Business Unit

In the Oncology Business Unit, we relentlessly follow the science and challenge the status quo to deliver more effective treatments to patients in need. We push the boundaries of knowledge to change the practice of medicine and help ensure that no patient is left behind, regardless of disease stage or care setting.

The Opportunity

The Franchise Lead Lung Cancer is the business leader for the Lung Cancer franchise in Malaysia. The role is accountable for setting the franchise vision, building and developing a high-performing team, and delivering sustainable business performance across the portfolio. The Franchise Lead will protect and strengthen the established private business while unlocking growth opportunities within the Ministry of Health (MOH), using strategic thinking, portfolio leadership, innovation and disciplined execution to improve outcomes for patients.

The role leads integrated sales and marketing delivery, shapes access and ecosystem strategies, manages the franchise P&L and resources, and ensures that all activities are aligned with global and local strategy, AstraZeneca values, and applicable compliance requirements.

Key Responsibilities

• Set a clear vision and define the strategy for the Lung Cancer franchise in alignment with OBU priorities and the evolving needs of patients, customers and the healthcare system.
• Lead with a portfolio mindset, balancing the needs of established brands, lifecycle opportunities, new indications and future launches to maximise long-term franchise value.
• Anticipate market, competitor, policy and customer developments, translate insights into choices, and maintain a focused set of strategic priorities.
• Build strong connections with Global, International and Area teams to shape strategy, share local insights and secure support for Malaysia priorities.
• Build, lead, coach and develop an effective sales and marketing organisation with the capabilities required for today and the future.
• Create a high-performance culture with clear expectations, strong accountability, constructive challenge, collaboration and continuous learning.
• Drive talent management, succession planning, capability development and career progression across the franchise.
• Ensure high-quality performance management and support leaders and team members to translate strategy into measurable outcomes.
• Own franchise performance, including sales, market share, profitability, forecast accuracy and budgetary compliance.
• Protect and strengthen AstraZeneca's private-sector Lung Cancer business through differentiated strategy, excellent customer engagement and consistent execution.
• Drive sustainable growth in MOH by identifying priority opportunities, removing access barriers and deploying resources against the highest-value opportunities.
• Lead sales execution and ensure integrated brand and customer plans are translated into effective field priorities, activities and performance follow-up.
• Apply strong financial and business acumen to resource allocation, investment decisions and P&L management.
• Coordinate the development of patient access strategies appropriate to each brand and stage of the lifecycle, across private and public healthcare settings.
• Partner with Market Access, Medical Affairs, Government Affairs and other functions to shape solutions that improve access, affordability and patient outcomes.
• Develop innovative funding, access and partnership approaches that support sustainable adoption within MOH.
• Build trusted, compliant relationships across the lung cancer ecosystem and position AstraZeneca as a long-term partner in addressing national oncology priorities.
• Create an environment where teams challenge established ways of working, test new ideas and scale solutions that deliver meaningful value.
• Champion digital, data-driven and omnichannel approaches that strengthen customer experience, execution quality and decision-making.
• Identify and lead partnerships or new business models that address unmet patient and healthcare-system needs.
• Lead change with clarity and pace, ensuring the organisation is ready for portfolio evolution and future growth.
• Lead integrated franchise planning and execution across Sales, Marketing, Medical Affairs, Market Access, Governm

Franchise Strategy and Portfolio Leadership

Team Building, Leadership and Performance

Commercial Performance and Execution

Access, MOH Growth and Healthcare Partnerships

Innovation and Business Transformation

Cross-functional Leadership and Governance